No Deal
Posted on April 23, 2008
Filed Under Entertainment |
When Deal or No Deal came on the air, I knew those women had to stand and hold briefcases because they were “hot.” We all knew.
The show, however, never managed to touch my gag reflex until Monday night. I don’t watch it religiously, so it was the first time I became aware that I had the golden opportunity to text what new model I wanted to see holding a briefcase.
Each had their little cameo–this one wanted to be an actress, or whatever. Like it matters.
The show’s website also hosts a gallery of model photos and profiles.
And then I start to wonder… what happened to these women? Was it Barbie’s disproportional body? The suburbs? High school prom? Their mother? These women have surrendered their personalities for control of the physical world–the world of their own body and the world that operates under administrative individualism. They were never taught they could be individuals but could cater to individuals to advance.
And if it didn’t make it worse… We see the prez show up, probably paid to joke about his approval ratings–paid to reinforce a show reinforcing sexism–paid to thank a man for his work in a war that has taken emotions and materials from thousands–applauded by an audience who cowers beneath people they know mostly by camera—and then he fades to a commercial, asking to text what model we want to see next.
These women have teeth now to smile. They are taught to smile. They are taught to emphasize their smile with blush on the specific placement of their cheekbone. They don’t have a reason to smile anymore but money.
It’s what makes the world go ’round–And they aren’t even the ones trying to make the deal.
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